Last modified: 2006-01-07 by rob raeside
Keywords: british empire | commonwealth of nations | commonwealth games | international organization |
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The Commonwealth Games Federation changed their seal in early 2001.
According to the CGF Brand Standards Manual, the components of the new seal are
described thus: The Commonwealth Games' identity, the Bar, visually
represents the Games' effort to raise the bar of sport for all humanity. As
such, a strong horizontal bar forms the key element in the Commonwealth Games
Mark. The Bar is supported on either end by two broad, hemispheric strokes, and
in the centre by three converging points, which represent the trinity of ideals
the Games embraces: Humanity, Equality, and Destiny. Together, the forms create
a mark that is at once powerful and subtle, a beautifully timeless graphic
representation of the Commonwealth Games.
As the previous Ceremonial Flag was based on the old seal design, a new flag
had to be created to reflect the new emblem. The new flag was used for the
first time at the XVII Commonwealth Games in Manchester, England (25 July to 4
August, 2002).
(Source: Commonwealth Games Federation )
Dean Thomas, 17 May 2002
The Emblem and flag of the Commonwealth Games has undergone several evolutions, due to the changing of the name of the Games:
1930-1952: British Empire Games
1954-1966: British Empire and
Commonwealth Games
1966-1974: British Commonwealth
Games
1974-2001: Commonwealth Games (First Flag Variant)
2002-now: Commonwealth Games (New Flag Variant)
This flag was first used at a Commonwealth Games at the XI Games at
Edmonton, Canada (1978), and for the last time at the XVI Games at Kuala
Lumpur, Malaysia (1998).
The Seal differed from the Ceremonial Flag only in that the chain was laid out
in a pentagonal configuration. This configuration represented the five
geographical regions of the world where the member nations of the Commonwealth
are located.
21 May 2002 by Dean Thomas